What do Russia, Canada, India, Singapore, the Philippines, the USA, Belgium, Burundi, Colombia, Congo, Cuba, Ivory Coast, Serbia, South Africa and Tanzania have in common? They all finished behind Central West Libraries in the 6th International Federation of Library Associations and Institutions International Marketing Award. Yes, we WON the international management and marketing award for the “Have you done your homework?” campaign. The award application was prepared by Technical Services Librarian, Ros (WooHoo! way to go Ros)and relates to the online classroom partnership and online homework help for school students.
The yourtutor online delivery gave us the means to connect a student with an experienced tutor via the internet.
As part of the prize Ros will receive airfare, lodging, and registration for the 2008 IFLA General Conference and Council to be held in August this year in Quebec City, Canada. The award will be officially presented at the conference. The IFLA International Marketing Awards aim to honour organisations that have implemented creative, results-oriented marketing projects or campaigns. This is a huge coup for Central West Libraries and Australian public libraries so let the celebrations begin!!!!
Read the announcement on IFLA's website http://www.ifla.org/III/grants/marketing-award-winners.htm